AIGC use for user innovation behavior
Source article: Exploring users’ innovation behavior in the era of AIGC—a grounded theory approach
The emergence of artificial intelligence-generated content (AIGC) is changing the constraints that limit user innovation. To explore the influence mechanism of AIGC on user innovation behavior, this study obtained public archival data from multiple sources (including official media reports such as technology news reports, knowledge-sharing posts, and AI-focused articles from authoritative platforms, totaling 1,502 articles) and semi-structured interview textual materials (more than 120,000 words). Using the meth…
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As of the July 10 2026 publication date, researchers reported a grounded theory study of 1,502 public articles and more than 120,000 words of interviews to examine how AIGC influences user innovation. They built a TCEU framework where technical factors and content factors act as external drivers and user factors act as internal drivers, with technology popularity and platform convenience as moderators.
The framework matters because it moves beyond general claims about generative AI to specify mechanisms that help or hinder everyday innovation, while also flagging observed alienation outcomes. Uncertainty remains about how often cognitive fixation or degradation risk occurs in different user groups and whether platform design can reduce those risks without losing the innovation benefits.
- Study analyzed 1,502 articles from official media, technology news, and AI-focused platforms plus over 120,000 words of semi-structured interviews using grounded theory.
- Developed TCEU model with external drivers technical factors and content factors and internal driver user factors including individual characteristics, emotional state, innovation characteristics, risk cognition, self-efficacy.
- Environmental factors technology popularity and platform convenience moderate the influence of technical, content, and user factors on innovation behavior.
AIGC lowers prior constraints on user innovation and drives innovative behavior through external technical and content factors and internal user factors.
Users completing innovation tasks with AIGC may experience alienation outcomes including cognitive fixation, degradation risk, and problem risk.
Model is conceptual and derived from archival and interview texts without controlled measurement of innovation outcomes or long-term effects.
Sources
- Peer-reviewedHumanities and Social Sciences Communications2026-07-10
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