As AI floods our culture, here’s why we must protect human storytelling in games
A few days ago, I clicked a button on my phone to send funds to a company in Singapore and so took ownership of the video game I co-created and am lead writer for: Zombies, Run! I am a novelist, I wrote the bestselling, award-winning The Power, which was turned into an Amazon Prime TV series starring Toni Collette. What on earth am I doing buying a games company? Well. First of all. Zombies, Run! is special. It’s special to me – the game started as a Kickstarter and the community that grew up around it has always b

A few days ago, I clicked a button on my phone to send funds to a company in Singapore and so took ownership of the video game I co-created and am lead writer for: Zombies, Run! I am a novelist, I wrote the bestselling, award-winning The Power, which was turned into an Amazon Prime TV series starring Toni Collette.
There’s a world of games out there that thinks it can replace writers with AI large language models. AI writing is fine for boilerplate text that is always roughly the same.
- A few days ago, I clicked a button on my phone to send funds to a company in Singapore and so took ownership of the video game I co-created and am lead writer for: Zombies, Run!
- I am a novelist, I wrote the bestselling, award-winning The Power, which was turned into an Amazon Prime TV series starring Toni Collette.
- What on earth am I doing buying a games company?
As AI floods our culture, here’s why we must protect human storytelling in games: You play it on your smartphone, iPhone or Android, and we tell stories from the zombie apocalypse in your headphones to encourage you to go further, faster, or just make exercise less boring.
The rundown
What on earth am I doing buying a games company? It’s special to me, the game started as a Kickstarter and the community that grew up around it has always been incredibly supportive of what we’re doing.
Sources
- JournalismThe Guardian2025-12-10
The debate